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| 073 | 1 | _a9782100490578 | |
| 100 | _a20050408h20052005k y0frey50 ba | ||
| 101 | 0 | _afre | |
| 105 | _aa ja 001yy | ||
| 106 | _ar | ||
| 200 | 1 |
_aMarketing direct _econcepts et méthodes _fPierre Desmet _bLIVR |
|
| 205 | _a3e édition | ||
| 210 |
_aParis _cDunod _dDL 2005, cop. 2005 |
||
| 215 |
_a1 vol. (XII-380 p.) _ctabl., graph. _d24 cm |
||
| 225 | 0 |
_aGestion Sup _iMarketing, communication |
|
| 305 | _aAutre tirage : 2006, 2010 | ||
| 320 | _aBibliogr. p. [368]-376. Notes bibliogr. Index | ||
| 410 |
_0002420694 _tGestion sup (Paris) _x1159-1358 |
||
| 606 |
_3027865088 _aVente directe _303020934X _xManuels d'enseignement supérieur _2rameau |
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| 606 |
_3028629299 _aMarketing direct _303020934X _xManuels d'enseignement supérieur _2rameau |
||
| 606 |
_aDirect marketing _xTextbooks _2lc |
||
| 676 |
_a658.84 _v21 |
||
| 676 |
_a658.872 _v22 |
||
| 680 | _aHF5415.126 | ||
| 700 | 1 |
_3031302491 _aDesmet _bPierre _f1954-.... _4070 |
|
| 801 | 3 |
_aFR _bAbes _c20200226 _gAFNOR |
|